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DECEMBER 2025

Welch’s breaks out Sparkling “Fancy Juice”; Midwest microcreamery teams with pastry chefs to craft small-batch ice cream flavors; Challenge Butter sponsors Holiday Baking Contest.

EAT. DRINK. DAIRY.

WICKED GOOD FLAVORS

Just in time for “Wicked: For Good,” which hit theaters recently, ICEE is casting a spell on movie night with three limited-edition flavors inspired by the film — Emerald Rebellion and Pink Bubble (both pictured), and Yellow Brick Road — each nodding to the story’s friendship, courage, and a little bit of mischief. The drinks are available at more than 1,000 participating theaters nationwide, including Regal, Landmark U.S. and Canada, and Marcus Theatres. Additionally, Dippin’ Dots introduced Watermelon Limeade — a wickedly delicious combination of pink watermelon and green lime-flavored ice dots — available for a limited time at Cinemark Theatres and Regal Cinemas. Both ICEE and Dippin’ Dots are brands of J&J Snack Foods, which is headquartered in Pennsauken, N.J.

CRACKING THE CODE OF HOLIDAY FUN

My/Mochi has joined the cultural movement with its Dubai Chocolate Style Mochi Ice Cream. My/Mochi wraps creamy pistachio ice cream, chocolate bits and traditional crunchy kadayif made from Turkish phyllo dough in chocolate flavored mochi dough for a cool twist on the authentic Dubai Chocolate experience, the company says. Available at club stores like Costco, the new flavor arrives in time for the holidays and joins My/Mochi’s seasonal portfolio: Hot Cocoa, Sugar Cookie, Gingerbread and Cool Peppermint. The poppable, 80-calorie ice cream also is soy free, and made with milk containing no rBST and non-GMO ingredients, the Los Angeles-based company says.

MAKING EVERYDAY MOMENTS SPECIAL

Welch's launched its biggest-ever campaign for Sparkling Juice, unveiling "Break Out the Fancy Juice." It also welcomed a new kid back to the brand's advertising for the first time in 25 years. The new character, Charlie Cheersman, portrayed by 10-year-old Paxton Beau Bazile, shows families across the country how they can "Break Out the Fancy Juice" for celebrations big and small. Waltham, Mass.-based Welch's Sparkling Juice is available in a variety of refreshingly sweet flavors perfect for every celebratory moment including Passion Fruit Mango, Red Grape, White Grape, Strawberry, and its newest launch, Crisp Apple.

A SCOOP-READY CELEBRATION

From classic Linzers to pandan cheesecake cookies, Clementine's Ice Cream teamed up with six star pastry chefs to turn America's favorite traditions into a scoop-ready celebration. Celebrating its 10th anniversary, the Midwest–based microcreamery kicked off the festive season with its first Holiday Cookie Exchange Collection elevated by Clementine’s rich, handcrafted bases. In collaboration with six acclaimed pastry chefs — Abi Balingit, Anna Gordon, Fany Gerson, Justine Doiron, Megan Garrelts and Reine Keis — the St. Louis-based company’s offerings include: Balingit’s Pandan Polvoron Raspberry Cheesecake Cookie; Gordon’s Cranberry Vanilla Linzer; and Reine's Thick Mints made with Girl Scouts’ Thin Mint cookies. The indulgent collection, available in a six-pint set or with “Choose Your Own” pint bundles, can be purchased on Goldbelly.

YUM TO CHEESY GRILLED CHEESE

Tillamook teamed with KEWPIE, known for its umami-packed mayonnaise, and launched a new spread made specifically to create perfectly crusted grilled cheese sandwiches: Butternaise. The spread, created by Tillamook Executive Chef Josh Archibald, blends the company’s Extra Creamy Salted Butter, KEWPIE Organic Mayonnaise and Spiceology, Alvin Cailan Fries Szn Blend to deliver bold flavor, creamy texture, and the ultimate golden crisp, for grilled cheese sandwich lovers everywhere, the company says. Grilled cheese sandwich lovers can purchase Butternaise for a limited time on shop.tillamook.com. The spread is accompanied with a spreader and Tillamook Medium Cheddar and Sharp Cheddar Cheese.

SUPPRESSING APPETITE, DELIVERING ENERGY

A physician-formulated beverage, Elixir is a functional ready-to-drink beverage that delivers energy, focus, hydration and metabolic support. The formula features allulose, a plant-based sweetener shown in studies to activate GLP-1 and suppress appetite, the company says. Other ingredients in the zero-sugar beverage include antioxidants to combat oxidative stress; hyaluronic acid for joint support; prebiotic fiber to nourish gut health; and caffeine and L-theanine for smooth, focused energy without jitters or crash. Available in Citrus, a light and refreshing lemon-lime flavor that will serve as the base for future flavors, Elixir is available for a suggested retail price of $3.33 for a 12-ounce can.

Hand holding Elixir Citrus energy drink can, with a glass of ice water, lemons, and lime.

A FESTIVE COUNTDOWN TO CHRISTMAS

Double Rainbow Gourmet Ice Cream invites consumers to celebrate the season with California-sourced dairy, festive flavors and seasonal packaging. Its limited-edition “12 Days of Ice Cream” holiday countdown gift box offers a curated assortment of twelve small-batch, holiday-inspired flavors, each made with California dairy, creating a uniquely indulgent way to count down to the holidays, the company states. Certified by the California Milk Advisory Board, the Emeryville, Calif.-based Double Rainbow partners with family-owned farms to craft premium ice cream with sustainability and quality at the forefront.

A FLAVORFUL, FUN YOGURT DRINK

Stonyfield Organic added to its kids’ yogurt drink portfolio with two new flavors: Mango Apple and Cherry Apple. The new ZeroG Added Sugar Drinks are made with real fruit and no artificial flavors or sweeteners, making these drinks perfect for on-the-go moments that the whole family can feel good about, the Londonderry, N.H.-based company states. Available exclusively at Target, a multi-pack of six 3.1-ounce bottles is available for a suggested retail price of $5.99.

HOLIDAY COOKIE RECIPE CONTEST

Challenge Butter is partnering with the National Pediatric Cancer Foundation (NPCF) to raise awareness and bring hope to children and families impacted by childhood cancer. This holiday season, Challenge Butter is inviting home bakers nationwide to enter the Holiday Cookie Recipe Contest at https://challengedairy.com/cookie-recipes-for-a-cure. For every recipe submitted, Challenge will make a donation to the NPCF. One grand prize winner will receive a gift package with items donated by various businesses including Sur La Table and Wilton Bakeware. Second- and third-place winners will each receive a year’s supply of Challenge Butter.

Holiday treats: a tin of brownies and cookies, Challenge butter, and a single butter cube on wood with festive greens.

All images were provided by their respective companies. Used with permission. Company links available in the Editorial Index.