Three Danone brands help Olympic athletes succeed; Fruit Cocktail Kit from Outshine elevates cocktail making; Velveeta debuts first-ever Queso offering for dipping delight.
EAT. DRINK. DAIRY.
CINNAMON SPICE & EVERTHING NICE
Fans of the nostalgic Strawberry Nesquik now have a new favorite flavor to enjoy, the all-new Nesquik Cinnamon Churro Flavored Powder from Switzerland-based Nestlé. “Nesquik has a rich history of bringing families together, across generations, with delicious products they know and love,” said Jacqueline Jimenez, senior director of marketing at Nestlé USA. “Consumers drive what we do and the launch of our newest offering, Nesquik Cinnamon Churro Flavored Powder … introduces the delicious taste of cinnamon churro to your nutritious glass of milk.” Nesquik Cinnamon Churro Flavored Powder is available at Walmart locations for a suggested retail price of $5.99-$6.49 for a 20.1-ounce container, with additional retailers to follow.
HELPING OLYMPIC ATHLETES SUCCEED
Oikos, Too Good & Co., and Activia, brands of Danone North America, are helping consumers focus on nutrition with drinkable yogurts and dairy drink options that they can enjoy anytime, anywhere. In partnership with female athletes including track and field phenom Sha'Carri Richardson, nationally recognized gymnast Jordan Chiles, and soccer star Kristie Mewis, these three brands are showcasing that no matter your schedule, their snack lineup offers options that can provide high protein (Oikos), support gut health (Activia), or lower sugar (Too Good & Co.) that can Nourish Your Hustle wherever you go. Oikos Pro Shots and Oikos Pro Drinks provide protein, flavor, nine essential amino acids, and are an excellent source of vitamins B2, B6, and B12, the company says. Available in Strawberry, Mixed Berry and Mango, each 3.1-ounce shot contains zero grams of sugar. Ditto with the 7-ounce ready-to-drink Pro Drink, which packs 23 grams of protein in three flavors: Strawberry Banana, Peach and Mango Pineapple. Additionally, Too Good & Co. Smoothies are lower in sugar and big on flavor, with 80% less sugar than average cultured dairy drinks, the company adds.
MORE CREAM IN MY COFFEE
MALK Organics expanded its product line with three new plant-based creamers: Vanilla Almond, Caramel Almond and Lightly Sweetened Oat. Consistent with MALK’s current products, these dairy-free creamers contain no gums, oils, or fillers and are crafted with minimal ingredients and the utmost care and commitment to quality, according to the Austin, Texas-based company. Additionally, the product launch comes on the heels of a recent funding round, significant distribution expansion, and the introduction of three new SKUs a few months ago. Founded in 2015, MALK Organics prides itself on leading the charge for cleaner products in the plant-based milk category and beyond. MALK Creamers are available nationwide in Sprouts, in select Whole Foods, Erewhon, Fresh Thyme, and other retailers for a suggested retail price of $7.99 for a 16-ounce multi-serve bottle.
AGED CHEDDAR CHEESES FROM BRITISH ISLES FILL GAP
Atalanta announced the launch of a new cheese brand, Cracking Good. The playful, pub-themed line features iconic, high-quality cheeses from the British Isles. Cracking Good debuts three cheeses to U.S. markets: Mature Irish Cheddar, Extra Mature Scottish Cheddar, and Vintage English Cheddar. Crafted with grass-fed milk and aged to perfection, Cracking Good Cheese embodies the convivial, lighthearted joy of pub culture at its best and celebrates the rich culinary tradition of the United Kingdom, the Elizabeth, N.J.-based company says. “Cracking Good fills a key gap in cheese cases across the U.S.,” says Katie Baldwin, Atalanta’s senior brand manager. “Most cheeses from the UK and Ireland sold in the U.S. come from a small brand with one item or a brand with a single country of origin. We created a single line to celebrate authentic cheeses from the archipelago while embodying the fun side of the region’s unique cultures that we all know and love.” With a suggested retail price of $5.99 for a 6-ounce chunk, Cracking Good is on store shelves in Publix and Acquistapace Supermarkets.
A NO-FRILLS APPROACH TO MAKING SUMMER COCKTAILS
This summer, Outshine Fruit & Yogurt Smoothies, known for its on-the-go smoothie pouches made with real fruit, nonfat yogurt and zero grams of added sugar, is giving fans an “oh so squeezy” reason to elevate their cocktails (or mocktails) by combining the fruity blends of a smoothie with their beverage of choice, says the Arlington, Va., company. Inspired by TikTok users' love for easy, fruit-filled cocktails and creative parents looking to use the rest of their kids' snack pouches, the limited-edition Fruit Cocktail Kit is the ultimate shortcut to delicious summer beverages like a Peach Raspberry Bellini, Blueberry Pear Mimosa or Strawberry Coconut Colada. Fans could enter for a chance to win an Outshine Fruit Cocktail Kit that includes all the cocktail or mocktail making essentials, including Blueberry Pear, Peach Raspberry and Strawberry Coconut Fruit & Yogurt Smoothie pouches, two cocktail-ready glasses, cocktail stirrer and a $25 gift card to purchase one’s drink of choice.
LATIN AMERICAN CHEESE BRINGS THE FLAVOR
Hispanic cheese brand Gayo Azul debuted Queso Fresco, which joins its product range that includes Cotija, Queso Blanco, and other authentic cheeses that bring a touch of Latin flavor to any dish. “Gayo Azul has been a constant companion in many kitchens for years, and we are thrilled to add Gayo Azul Queso Fresco to our lineup," says Josh Rosen, brand manager at FrieslandCampina, Gayo Azul's parent company. “With the rise in Hispanic influence in cheeses and other dishes, Queso Fresco is sure to be a big hit at home to enjoy 'Taco Tuesdays' and other food occasions.” The new Queso Fresco joins Cotija, a firm and crumbly Mexican aged cow's milk cheese; the firmer cousin of Gouda, Dutch Edam; a younger aged cheese with a slightly salty, mild flavor, Queso Blanco; and Queso Para Freir, a fresh white cow's milk cheese known for its higher melting point, perfect for frying, sandwiches, and baked dishes, the company says.
DIP INTO MELTED CHEESEY GOODNESS
VELVEETA, a brand of Kraft Heinz Co., launched its first-ever Queso offering in three spicy, bold flavors: Queso Con Salsa, Queso Blanco, and Jalapeño. The new resealable jars offer a convenient way for fans to enjoy their favorite cheese in small groups or on their own. The company also developed two new flavors of Shells & Cheese, Pizza and Buffalo, the first new flavors in 12 years, along with its first-ever Gluten-Free Shells & Cheese. “Whether it's the convenient format of our queso for everyday indulgence, the rich flavors of our new Shells & Cheese or a gluten-free version for those with dietary restrictions, VELVEETA has something for every cheese lover,” says Alison Kelly, director of VELVEETA. She adds that the VELVEETA innovations are the latest example of the brand’s commitment to encourage fans to live "La Dolce Velveeta," unapologetically embracing pleasure by indulging in the things they love most.
NUTTY NOTES
NIÚKE unveiled QmilQ, a quinoa milk brand set to make waves in the U.S. market for its delicious taste, health benefits and sustainable practices, the company states. Co-founded by LatinaX entrepreneur Jessica Castellano, and her partners Horacio Arguello and Gustavo Colla, QmilQ represents a fusion of cultural diversity and culinary innovation featuring a superfood powerhouse: quinoa milk, the company says. QmilQ features a blend of nutty notes, subtle sweetness, and a satisfyingly earthy finish, whether poured over cereal, blended into a smoothie, or frothed for coffee, quinoa milk enhances every beverage and dish it touches. The Miami-Fla.-based company notes that QmilQ offers a rich source of potassium and vitamins and provides enhanced nutrition for vegan lifestyles along with bone health support since the plant-based milk provides 240 mg. of calcium.
GUILT-FREE INDULGENCE
Piscataway, N.J.-based Clio Snacks introduced a refrigerated, grab-and-go Greek yogurt bar, which is designed as a nutritious option that doesn’t compromise on taste or convenience, the company says. Clio offers on-the-go Greek yogurt bars in a variety of sweet and tart flavors made with whole milk Greek yogurt and wrapped in dark chocolate with a taste like mini cheesecakes, according to the company. Flavors include Strawberry, Vanilla, Blueberry and Chocolate that contain 9 grams of protein in a 140-calorie bar. Additionally, zero-calories bars also are available, along with a 24-pack of mini Greek yogurt bars. Founded in 2015, Clio Snacks uses simple, clean ingredients and provides clear nutritional information on the label. Clio Snacks are available nationwide at Walmart, Costco and Whole Foods.
All images were provided by their respective companies. Used with permission. Company links available in the Editorial Index.
