Talenti Gelato & Sorbetto is partnering with Oscar-nominated director, writer, actor and producer Bradley Cooper to unveil “Raise the Jar” campaign. The campaign celebrates what makes Talenti special, including the brand’s unique slow cooking process and use of authentic recipes, like that of a real Argentinian grandma to make the dulce de leche. “My family and I have been fans of Talenti for years,” said Cooper, Talenti Brand Ambassador. “It has now become our go-to indulgent dessert, so to be invited into their family has been a true pleasure!”

Mars Inc., launched a sustainable dairy plan backed by a $47M investment over three years. It is part of the multinational's broader climate cash commitment, totaling $1 billion over the same period. The company's new climate-first approach to dairy sourcing, named Moo'ving Dairy Forward, will work to reduce the carbon footprint of dairy in line with its 2030 ambition to slash emissions by 50%, the company states. The move signals another mile-marker in the CPG giant's recently published open-source roadmap to “net zero.”